Pikachu Promo Card Price Ladder: 10 Prints From ¥150,000 to ¥11,000

Still one Pikachu — 10 cards with “ピカチュウ” (Pikachu) in the name have Japanese-market medians running from ¥150,000 down to ¥11,000 over the past 30 days, forming a full price ladder. It runs from two 2013 “XY” promo prints at the very top down to a Pikachu ex carrying a modern rarity letter that only entered circulation in 2024, spanning ten different prints, print years and distribution routes.

TL;DR

What does each rung of this price ladder actually represent?

What makes this ladder interesting isn’t which print is priciest or cheapest — it’s what each rung actually represents. Is it a limited promo distributed once, or a modern rarity pulled from a current booster pack? Was it handed out through a convenience-store chain, or produced with an illustrator collaboration? That context, more than a release year or a rarity-tier abbreviation on its own, is usually what actually sets the price. One caveat worth flagging: the prints near the top of this list cleared as few as 3 sales and no more than 6 sales in the recent window — thin enough that the median reflects a handful of individual trades, not a settled market price. The bottom two rungs, by contrast, each cleared dozens of sales in the same window, a thicker and more reliable sample.

This list is built from actual sale records in Japan’s market, tracked over a 30-day window (as of 2026-09-13, HKT). To qualify, a card’s name must include “ピカチュウ” (Pikachu) and it must have recorded at least 3 raw (ungraded) sales in the past 90 days. Ranking is by the 30-day raw median sale price, high to low. The raw price covers Raw/Ungraded grades, with any single outlier sale excluded, and self-trades by B4U/BSO excluded. This post’s own source also tracks a “weighted average price”, calculated by weighting for sale volume — a different calculation from the median, and the gap between the two numbers on its own is not a market signal. These figures reflect actual sales over the past 30 days only — not a price forecast.

The 10 Pikachu prints, ranked by price

1. #1

   

   メガトウキョーのピカチュウ: プロモ

   Mega Tokyo’s Pikachu

   Promo · XY-P 098/XY-P

   XY Promos (2013)

   30-Day Median (Raw/Ungraded)

   ¥150,000

   Print Notes

   XY-P-098 is the “Mega Tokyo’s Pikachu” print from the 2013 XY Promos series — the highest median in this list at ¥150,000. It and #2 on this list, XY-P-001, are the two oldest prints here, both released the same year.

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2. #2

   

   ピカチュウ: プロモ

   Pikachu

   Promo · XY-P 001/XY-P

   XY Promos (2013)

   30-Day Median (Raw/Ungraded)

   ¥149,000

   Print Notes

   XY-P-001 is also a 2013 print from the XY Promos series, with a ¥149,000 median, just behind #1 on this list at ¥150,000. Two prints from the same year and the same promo series sit almost tied at the top.

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3. #3

   

   レッドのピカチュウ: プロモ

   Red’s Pikachu

   Promo · SM-P 270/SM-P

   Sun & Moon Promos (2016)

   30-Day Median (Raw/Ungraded)

   ¥120,000

   Print Notes

   SM-P-270 is the “Red’s Pikachu” print from the 2016 Sun & Moon Promos series — named after the Trainer character rather than carrying a standard rarity letter. Its ¥120,000 median sits above several 2019 and 2024 prints further down this list, showing that a specific print’s popularity doesn’t necessarily track how recently it was released.

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4. #4

   

   ピカチュウ セブンイレブン: プロモ

   7-Eleven Pikachu

   Promo · S-P 001/S-P

   Sword & Shield Promos (2019)

   30-Day Median (Raw/Ungraded)

   ¥105,000

   Print Notes

   S-P-001 is the Pikachu print from the 2019 Sword & Shield Promos series, its name carrying “7-Eleven” — pointing to a convenience-store distribution route rather than a booster-pack pull. Its ¥105,000 median is the highest of the three “S-P” promo-series prints on this list (#4, #7, #9).

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5. #5

   

   お茶会ごっこピカチュウ: プロモ

   Tea Party Pikachu

   Promo · SM-P 325/SM-P

   Sun & Moon Promos (2016)

   30-Day Median (Raw/Ungraded)

   ¥89,000

   Print Notes

   SM-P-325 is also from the 2016 Sun & Moon Promos series, themed around a pretend tea party. Its ¥89,000 median sits above two 2024 prints further down this list (#6, #10) that carry a modern rarity letter, despite being nearly a decade older.

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6. #6

   

   ピカチュウex SAR

   Pikachu ex

   SAR · SV8 132/106

   Super Electric Breaker (2024)

   30-Day Median (Raw/Ungraded)

   ¥69,800

   Print Notes

   SV8-132 is the Pikachu ex SAR print from 2024’s Super Electric Breaker expansion — one of only two prints on this list carrying a modern rarity letter (SAR or UR), and among the newest release years here. Even at SAR rarity, its ¥69,800 median sits below all five prints at the top of this list, showing a modern rarity tier doesn’t automatically outprice an older promo.

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7. #7

   

   シブヤのピカチュウ: プロモ

   Shibuya’s Pikachu

   Promo · S-P 002/S-P

   Sword & Shield Promos (2019)

   30-Day Median (Raw/Ungraded)

   ¥60,000

   Print Notes

   S-P-002 is another 2019 Sword & Shield Promos print, its name carrying “Shibuya” (a Tokyo district). Its ¥60,000 median sits well below S-P-001 (#4, ¥105,000) — the same promo series, the same release year, yet a wide price gap between individual prints.

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8. #8

   

   名探偵ピカチュウ: プロモ

   Detective Pikachu

   Promo · SV-P 098/SV-P

   Scarlet & Violet Promos (2022)

   30-Day Median (Raw/Ungraded)

   ¥35,999

   Print Notes

   SV-P-098 is a 2022 Scarlet & Violet Promos print carrying the “Detective Pikachu” name. Its ¥35,999 median sits roughly mid-table, below every 2013-to-2019 print on this list.

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9. #9

   

   ピカチュウ:プロモ

   Pikachu (Yu Nagaba collaboration)

   Promo · S-P 208/S-P

   Sword & Shield Promos (2019)

   30-Day Median (Raw/Ungraded)

   ¥22,000

   Print Notes

   S-P-208 is a 2019 Sword & Shield Promos print produced in collaboration with illustrator Yu Nagaba. Its ¥22,000 median is the lowest of the three “S-P” promo-series prints on this list, showing that even within one series and one release year, a specific collaboration print can land anywhere on the ladder.

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10. #10

    

    ピカチュウex UR

    Pikachu ex

    UR · SV8A 236/187

    Terastal Festival ex (2024)

    30-Day Median (Raw/Ungraded)

    ¥11,000

    Print Notes

    SV8A-236 is the Pikachu ex UR print from 2024’s Terastal Festival ex high-class expansion — the lowest median on this list at ¥11,000, over 13 times below the top rung. UR is one of the newer top rarity tiers in the modern card game, yet this print sits at the very bottom of the ladder — a reminder that a rarity-tier abbreviation is not a price guarantee across different release years and series.

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At a glance: what qualifies

What time window does this cover?

Actual Japanese-market sale records over the past 30 days, as of 2026-09-13 (HKT).

What’s the eligibility bar?

A card’s name must include “ピカチュウ” (Pikachu), with at least 3 raw (ungraded) sales recorded in the past 90 days.

How is the ranking calculated?

By the 30-day raw median sale price, high to low.

Is the “median” the same thing as the “weighted average price”?

No. The median is the middle value once sale prices are sorted low to high; the weighted average is calculated by weighting for sale volume. They’re computed differently, and the gap between the two on its own is not a market signal.

FAQ

Why do two 2013 promo prints (XY-P-098, XY-P-001) cost so much more than newer 2024 SAR/UR prints?

Because price doesn’t follow release year or a rarity-tier abbreviation alone. XY-P-098 and XY-P-001 are 2013 “XY” Promos with medians of ¥150,000 and ¥149,000 respectively — far above SV8-132 (SAR, ¥69,800) and SV8A-236 (UR, ¥11,000), both 2024 prints carrying a modern rarity letter. Distribution route, print scarcity and collector demand often matter as much as rarity, or more.

Are these 10 every Pikachu print ever released?

No. These are prints whose name includes “ピカチュウ” (Pikachu) and that recorded at least 3 raw (ungraded) sales in the past 90 days — not Pikachu’s full print history. Some prints may simply have fewer than 3 sales in that window and so don’t appear here.

The prints near the top have a thin sales sample — what does that mean?

It means that price mostly reflects a handful of individual trades, not a mature, frequently-traded market. The top few prints on this list cleared only 3 to 6 sales recently; the bottom two rungs, by contrast, each cleared dozens of sales — a thicker, more reliable sample. Look at trade volume alongside the median, not the median alone, for prints like these.

Source: actual Japanese-market sale records, 30-day window as of 2026-09-13 (HKT). This reflects past sales only, not a price forecast — check Collect2Day for live listing prices.